The CowaLUNGa™ Charity Bike Tour is a three-day bike ride event from northern Illinois to Wisconsin that has played a substantial role in RHA's fundraising efforts. After years of eventful rides, participants return for the highlights of the route as much as the challenge of the ride. For the 27th ride, we played off this nostalgia and created a doodle-themed recreation of the trip to draw attention to the unique traditions on Cow Weekend.

Illustrations sourced from Olga on Adobe Stock.